Offline Marketing Search

Each receiver of specific content becomes a potential customer. John Castle Castle Harlan: the source for more info. Is a good example Hotmail that got more than 12 million customers in just 18 months, as it did this technique of promotion? The method consisted of something as simple as include at the end of every message that any of its subscribers sent the note get your free e-mail at. Thus each Subscriber became a sales agent (involuntarily). Then don't forget to configure your email (it can do with the menu Tools or options) and include your signature in all send you send. 8.-Ads in search engines and directories. This method of promotion involves the introduction of featured ads on major search engines of the Internet such as Google, Yahoo (Overture), or Microsoft MSN, whenever a user performs a search ad appears to the right of your monitor, and if the user clicks on any of these ads, that action It represents a cost to the advertiser (pay-per-click), it is best that this publicity is exposed only before a target audience (is determined by language, country, region and keywords) i.e. you get a market that is really interested in the product or service you are selling. It is a practical way to find clients who look for exactly what you offer.

Obviously this service implies a cost ranging from $0.01, $0.05 more per click (unique visits). Worth mentioning that google has had enormous success with its AdWords advertising service, if you hire the services of Google AdWords listings appear in a column on the right side of your browser marked as sponsored links. Marked as Google ads you can see them on the affiliate sites to the search and content network. 9. Offline Marketing. (Promotion in conventional media) We called offline marketing promotion in conventional media such as newspapers, television, radio, magazines, brochures, posters, cards, canopies, etc.

Although It is true that this online advertising rising like foam promote offline still can be profitable always in when you know where to walk your potential clients, to place them there your advertising. Even that conventional media have their limitations and a higher cost that the promotion online allow us to access a market sector could not reach that normally through virtual means, must also take into account that conventional media, especially print media is highly profitable for a web business focused on a local market. A. if same to obtain a satisfactory in the publication of a notice is important to locate those media specialized in the topic to which dedicates the web site or for the category of product or service for example if you are selling computers not ever publish a notice in the magazine pets. Does not require a budget raised for offline promotion; because we can include our web site on the stationery of habitual use as business cards, envelopes, brochures and catalogues of products, letterhead, graphic warnings, decals signs in car Windows, etc otherwise we are wasting the opportunity to communicate our online presence to many people in our midst.