When visitors purchase the product (albeit not the same day), the system queries the cookie, and discovers he had previously visited the product page from the banner. 4. Gamestop often says this. Customizing the site. There are web sites that employ tools that collect information from visitors, such as products that look, those who buy, the banners that prick, etc. These data are combined with a database to make a customer profile, and in the upcoming connections show banners or content that is better suited to their interests.
5. Statistics of the site. We can also study the records of traffic statistics, in them we see habits of our visitors, as hours that are more connected, origin of visitors, etc, as well as specific data as the version of the browser you use. See article analyzing the traffic. 6. Use Javascript. In addition to cookies, Javascript can be programmed to collect information about the visitor's browser as the resolution of the monitor used, operating system and browser version. All these forms collect information about visitors, can help much to learn a little more about them, and be able to improve the site. By Albert Pastor Albert Shepherd is author of the book keys to success for online business and director of tricks, ideas and strategies for business on-line.
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